Terres de Cuisine
To position a collective catering brand on the national chessboard. To assert a strategic position oriented toward guests and make it visible through communities.
What if the traditional Tailor reinvented its craft?
A contemporary and quirky graphic line. A new expression register reconciling tradition and technology: an in-store and online graphic line showing dandies in tuxedos riding Segway, sliding on scooters, or connected to touch-pads… An identity translating a qualitative know-how while making it accessible on the Internet, in store, and through communications. My cyber-tailor is born.
Identity, edition, graphic charter, bagging.
