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Carrefour Touchpads

Carrefour Touchpads

What if touchpads invited themselves into our daily life?

The Idea

One touchpad in 5.1 millions households in France. A ratio that doubled in the past year. Here comes Octave, who will guide the non-specialist, non-savvy users through their decision processes. He will explain how to attend cooking classes at home, how to become a good DJ with one finger, or how to do your full health check-up from your living room.
Identity, signage, animation principles

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