Carmila roll out
After the pilot site conception, support and coordination of the execution of the concept roll-out.
The very first store-to-web concept, dedicated to wine as a true place of discovery of the Club’s selection.
Design and conception of a unique experience flagship-store for the first french pure-player wine expert. Through 5 floors (including offices, areas to privatize and the cellar), an innovative concept dedicated to wine-tasting and discovery at the very heart of Paris (Bourse).
As a real embodiment of the website, the place aims to recruit urban clients – and enable loyalty – by offering a warm and contemporary place of immersion into a unique brand experience.
